Euro Range - Product Development

Developed four complete seasonal ranges for Bisley Europe, including concept sketches, technical sell sheets, and full tech packs—demonstrating end-to-end product development from ideation to production-ready documentation.

My Role & Responsibilities

Crafted front/back concept sketches and mood boards to establish visual intent
Produced detailed sell sheets covering key features, materials, and target users
Created a comprehensive tech book: labelling, packaging specs, sewing, stitching, and seam construction
Led factory reviews and quality checks based on tech documentation

Process & Approach

Aligned sketches, sheets, and tech packs under thematic direction; documented garment assembly requirements; iterated designs based on feedback, ensuring coherence across visuals and manufacturing prep.

Outcome & Impact

Delivered high-quality assets that were used in production, streamlining communication between design and factory teams. This work laid the foundation for the commercial launch of the four seasonal collections.